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Blog

Days to Celebrate in June

May 27, 2022 Post a comment

June 1: National Say Something Nice Day. Make the day pleasant for someone today by saying something nice.

June 2: National Leave the Office Early Day. This day is an incentive to many who often work more than 40 hours each week.

June 3. National Repeat Day. Take this opportunity to repeat something you needed or wanted to do again.

June 6: National Higher Education Day. Spend a moment educating or inspiring others who are interested in pursuing a similar career.

June 10: National Ballpoint Pen Day. Write a client a note today with a ballpoint pen to commemorate the patent filing on June 10, 1943.

June 11: National Making Life Beautiful Day. Celebrate those who make life beautiful through their words.

June 13: National Random Acts of Light Day. Bring light to a colleague by sharing some encouraging words.

June 21: National Selfie Day. Take some selfies that show you are balancing work-life activities.

June 30: Social Media Day. Post on all of your social media accounts today, letting potential clients know you are available for hire.

Categories: National Days

NAIWE Signs Amicus Brief

May 20, 2022 Post a comment

Why

NAIWE strongly supports its message about the need to protect the choice of self-employment and the need to reject California’s failed, anti-independent contractor ABC Test.

The amicus brief gives us a voice as it explains how the push to restrict independent contractor work creates an unfair regulatory landscape, favoring paid lobbyists and those with special access to lawmakers. Thus, NAIWE is among those bringing it to the forefront of policymakers’ and lawmakers’ agendas nationwide.

 

What NAIWE hopes to accomplish

NAIWE is advocating for the National Labor Relations Board (NLRB) not to adopt the ABC Test. (Congress tried, and so far has failed, to copy in the Protecting the Right to Organize Act.)

 

What NAIWE members can do

NAIWE encourages you to amplify your voice with that of your fellow freelancers by sharing the brief on your social media accounts (please use the hashtag #ReadTheBrief) and contacting your representatives in Congress with your concerns for the ABC test and similarly restrictive tests that classify independent contractors as many of our decisionmakers are not aware of how we choose to operate our businesses.

 

Synapsis of brief

The brief represents a broad coalition of 250,000 freelancers, including writers, editors, translators, and other communicators.

The brief, filed in response to a request from the NLRB, argues that the ABC test should not be adopted by the NLRB in defining independent contractor relationships. The same ABC Test decimated independent contractor income and careers as California’s Assembly Bill 5, requiring later revisions to AB5.

The amicus brief further explains that independent contractors comprise one-third of the U.S. workforce; details why more women have been choosing independent contractor work for decades, including during the pandemic; dispels the myth that app-based workers make up a large percentage of these small-business owners; and cites a litany of studies showing that the vast majority of independent contractors want to remain independent.

Categories: Events

Member Benefit: Discount on House of Design Web Services

May 13, 2022 Post a comment

Member Benefit #30

Shaila Abdullah has over a decade of experience designing websites for authors. Being an award-winning author herself, she understands the industry and will provide you with a content management website that reflects your unique style, genre, and personality. Other design services such as book covers and interiors, marketing materials, and email campaigns (e-newsletters, announcements, etc.) are also available.

NAIWE members receive 10% off any service!

Visit the NAIWE website to see all of the member benefits.

Categories: Member Benefits

Stephen Colwell, The Branding and Marketing Expert

May 6, 2022 Post a comment

We wanted to get to know Stephen Colwell (NAIWE’s Branding and Marketing Expert) better, so last month we sat down with him. Here are some thoughts he shared with us.

How do successful professionals juggle meetings and work?

Generally, there are two approaches I recommend. 1) Whenever possible, bundle calls within a specific time block. Schedule specific days, mornings, afternoons, or a combination. The key here is to allocate specific windows for calls and avoid interrupting your deep work sessions midstream. 2) When it comes to client-planning calls, consider one longer call weekly rather than multiple shorter calls. This can help open up your schedule to allow more time to focus on the important skilled work. Lastly, scheduling calls during your nonpeak performance hours will help you preserve your finite energy for the actual work you were hired to do.

Is there a best practice that small teams to big teams can apply to regain their focus?

Yes, work closely with your clients and teams to define a pre-set weekly schedule for your project planning calls, check-ins, or huddles. The goal is to define a consistent routine, a rhythm, and a cadence. This removes the scheduling back and forth, reduces noise, and helps everyone block-out the time needed to focus on real work. Also, reduce the use of messaging tools wherever possible. It’s very easy to rattle off instant messages (IMs) on a whim. Resist. Ask: does it really need an answer now, or can it wait until our next huddle or planning call. The daily barrage of IMs is a productivity killer. Reducing the noise requires more effective planning upfront to reduce the need for additional ad hoc requests and meetings throughout the week.

How does this apply to freelancers that run their business while wearing all of the hats?

I encourage freelancers to be assertive, avoid chaos, and work closely with their clients to work out a schedule that protects their key focus time. Everyone works differently. Getting this right requires working with clients who get it, who demonstrate the good faith commitment to finding a balance that works for both the employer and the freelancer. A strong project manager will find this balance.

——————

Far too many creative professionals are struggling with a relentless din of meetings and interruptions that too often get in the way of the strategic work they were hired to do. During this webinar, we’ll walk through a simple set of practices and routines even the smallest teams can use to improve focus without all the disruption and confusion. If you work in a team environment where strong coordination and collaboration is vital to your success, this workshop was designed for you.

You can join in this conversation on May 25, at 2:00 pm eastern, when NAIWE will host a discussion on working with and managing teams. The cost for NAIWE members is only $10! Non-members can join for $30. Register today!

Categories: Board of Experts, Events, Professional Development

Days to Celebrate in May

April 29, 2022 Post a comment

May: National Get Caught Reading Month. Wherever you go, the campaign challenges you to get caught reading.

May 1: National Mother Goose Day. This day honors Mother Goose, the imaginary author of a collection of fairy tales and nursery rhymes we loved as children and also as adults.

May 1-7: Small Business Week. Small businesses account for half of America’s workforce, and more new jobs come from small business than any other source.

May 12: National Limerick Day. Celebrate the birthday of English artist, illustrator, author, and poet Edward Lear who wrote Book of Nonsense.

May 16: National Biographer’s Day. Commemorate the anniversary of the first meeting of Samuel Johnson and his biographer James Boswell in 1763 by honoring biographers.

May 30: National Creativity Day. Celebrate you and your creative pursuit!

May 31: National Speak in Complete Sentences Day. This day is dedicated to using proper sentence structure while speaking.

Categories: National Days

Book Review: Molto Grande

April 22, 2022 Post a comment

Molto Grande

Author: Dick Franklin

 

Plagues have taken the lives of many people of Little Ariccia, Italy, including the lives of six of the nine people in the Giordano family. Shortly thereafter, the oldest living Giordano boy along with his father burn the chaff to clear the fields. When the winds pick up and the fire grows and becomes uncontrollable, the two living boys are orphaned.

The teenage Giordano boys take different paths for their futures.

Nicolo, the younger brother, is accepted into the music conservatoire, but only after being castrated, a medical procedure that has taken the lives of many other young boys seeking to join the music conservatoire. Luca, the older brother, is nursed back to health after the wildfire by a band of Roma (Gypsies). Luca is captivated by Donka, the Roma chieftain’s daughter, and struggles with whether to leave the band or remain with those who are persecuted.

The characters of the two boys were well developed, and the scenes were well described. It was easy to immerse oneself in the scenes and visualize what was happening. Shortly before the wildfire, Nicolo was taken from his father to be part of the music conservatoire; there are extensive pages on Nicolo and his castration process (and fears of seeing the boys before him die due to the castration) and being brought to the actual music conservatoire (and being forced to beg with the orphans). It was so detailed and lengthy that it was easy to almost forget about Luca.

However, when the chapters returned to Luca, the scenes and the characters were again well developed, and it was easy to feel his pain and struggles. Because of the wildfire, half of Luca’s face was disfigured. Luca’s feelings about this (and possible self-consciousness) could have been emphasized more. Even so, he was a well-developed and believable character who has great courage in trying to help the Roma to prevent persecution and death.

Overall, we enjoyed this novel. The author has a skill for writing and capturing the audience. At 800 pages, this is a long book. Chapters were short. Print was large. And the writing was so good that it was difficult to put down.

Categories: Book Reviews, Member Benefits

Member Benefit: Discount on the Hot Sheet

April 15, 2022 Post a comment

Member Benefit #29

Anyone working in today’s publishing industry is in a double bind. Not only is an editor expected to hit deadlines and produce compelling work, but they also have to be up to speed on industry developments and trends—whether for their own work or to help clients. The Hot Sheet is an email newsletter available only by subscription, delivered every other Wednesday at midday. It’s modeled on the financial-advice newsletters produced by analysts for their clients on Wall Street, and on the Publishers Lunch newsletter that many publishing professionals subscribe to.

NAIWE members receive 20% off a subscription!

Visit the NAIWE website to see all of the member benefits.

Categories: Member Benefits

Laura Pennington Briggs, The Business of Writing Expert

April 8, 2022 Post a comment

We wanted to get to know Laura Pennington Briggs (NAIWE’s Business of Writing Expert) better, so last month we sat down with her. Here are some thoughts she shared with us.

How is a freelancing business different than other businesses?

A freelance business requires you to sit in the role of vice president of every department as well as CEO and chief service provider. This can be a challenge for many entrepreneurs.

What do clients look for in a freelance business?

Clients want someone who is creative, organized, an excellent communicator, and someone talented in their field.

What do freelancers look for in potential clients?

Freelancers want clients who are easy and enjoyable to work with, treat them with respect, and provide interesting projects.

——————

You’re not just a freelancer, you’re a CEO. Discover how to systematize, protect, and run your business like a pro. Get streamlined and attract the right kinds of clients by treating your writing like a business. Discover top tips for protecting boundaries, preventing scope creep, organizing your communication, and working effectively with clients.

You can join in this conversation on April 19, at 2:00 pm eastern, when NAIWE will host a discussion on the managing and running your business. The cost for NAIWE members is only $10! Non-members can join for $30. Register today!

Categories: Board of Experts, Events, Professional Development

Indexing Basics

April 1, 2022 Post a comment

Indexing is a form of writing—probably the only form of writing in which the goal is to get the reader out of your creation as soon as possible. A criterion of the American Society for Indexing’s (ASI’s) annual indexing competition requires an index to bring together references to similar concepts that are scattered in the text or that are expressed in varying terminology.

Understanding and organizing the information and ideas in a text and creating a helpful index requires a human touch; a computer cannot write a useful index. Indexer Do Mi Stauber gives an example in her book Facing the Text. I’ve emphasized the words a computer would probably index.

The progress of jazz from the margins to the center serves as a powerful and resonant symbol for racial progress, as when Gillespie . . . accompanied a Southern peanut-farmer-turned-president singing “Salt Peanuts” at the White House in 1978.

While all these terms are correct, a main subject is unnamed; only a human being (probably one over 50) could recall the peanut-farmer-turned-president as Jimmy Carter. A computer is incapable of life experience and background knowledge, so places, inferred ideas, and other significant information not plainly stated would be omitted.

 

Who Should Write an Index?

While the author is the expert on their subject, they are generally too close to the subject and lack familiarity with what makes a good index and the indexing process in general. I’ve seen author-written indexes list dozens of page numbers for one entry with no context. (Professional indexers generally create subheadings once there are five to seven locators under a main entry.) How frustrated would you be when you got to the ninth or thirteenth or twentieth entry and still hadn’t found what you were looking for?

A professional indexer can also be objective, making the index more useful and valuable to readers. This isn’t to say that NO author can or should write the index for their own book, but when it’s not their specialty, the index will take longer and likely not be as useful as if they hired a professional.

That is probably why most indexing is done by freelancers hired by authors, publishers, or book packagers. Many texts benefit from a well-written index, including

  • nonfiction books
  • databases
  • websites
  • corporate materials
  • legal documents
  • catalogs and periodicals
  • e-books

 

Getting Started

To get started, you need internet connectivity, a computer with good word-processing software, and dedicated indexing software. Why special indexing software? Consider just two ways to index without it.

  1. Indexing in Word requires many steps, is tedious, and doesn’t show a preview as the index builds. Word add-ons, such as IndexConvert and IndexExploit created by Barry Campbell, WordEmbed by James Lamb, and DEXembed by Jack Lyon, make indexing in Word easier and faster, but are still workarounds.
  1. Another way to index is using InDesign, which was intended for graphic designers to create pamphlets, catalogs, and such—not for indexing. Again, several steps are required to create or view entries. So, what’s a better way?

 

Dedicated Indexing Software

There are currently three main indexing programs. I use SKY because I found it most similar to a PC. Another is Cindex, which to me, seems a hybrid between a PC and DOS-based program. Then there’s Macrex, which is DOS-based.

Fortunately, the UC Berkeley course, Indexing: Theory and Application, requires students to submit a couple of assignments in all three programs to see how they work and which they prefer to use.

How does a dedicated program improve the process? It puts entries into alphabetical order, runs page numbers entered into numerical order if there is a short string of them, and allows viewing of the index as it builds with each entry. Comparing similar entries and compiling the index is much easier.

 

Indexing Workflow

To begin, I will receive page proofs for the book—images of the actual pages as they will appear, including final page numbers. I then read the page proofs, making a list of headings and subheadings and the location of each pertinent reference with the aid of my indexing software. As I read, I think of the best place to list concepts and information if I wanted to find them again later. I am creating a roadmap of the book for the reader. After completing the index, I edit it for structure, clarity, and consistency. Finally, I format it to the client’s specifications, proofread it several times, and submit it to the client.

But how do I know the amount of space allowed for the index, or whether to capitalize all main headings or only proper nouns? Or if the client wants page numbers in full or abbreviated? Sometimes, I am given specific instructions, but if not, I send a spec sheet to my clients indicating the options available. Most publishers specify at least a few requirements, but whether or not to put a C or D in between the index sections or how to present function words, such as the A in A Tale of Two Cities, is often left up to the clients. Many times, they won’t have a preference and will just ask me to use my judgment.

 

Embedded Indexes

Besides writing standard back-of-the-book indexes, I also write embedded indexes, which use invisible hyperlinks to take the reader directly to the passage indicated. Embedded indexes are especially useful for e-books. An e-book index that is not clickable is just about worthless since page size and device type usually make the location inaccurate anyway.

Although not ideal for indexing, programs like Microsoft Word, Adobe InDesign, and Quark Xpress can be used to create embedded indexes. But again, there is a better solution, and it’s called Index-Manager.

I upload an InDesign or Word file into Index-Manager, which then opens a copy of the text. I can highlight text—a word, phrase, paragraph, or even a whole section—and anchor its place by embedding a marker. Customer support for Index-Manager is excellent, and the developer offers free training classes every couple of weeks. I highly recommend the program to anyone who wants to write embedded indexes.

Not all indexers embed, but it is a growing field and something to consider. I added it almost as soon as I heard about it, and it’s my favorite way to index.

 

Benefits of a Freelance Indexing Career

Quality indexes are important to publishers, as well as readers, and the field is only growing. Freelancing allows you to choose your own hours, rates, and projects with very little equipment and cost.

If you are a writer or an editor, you probably already possess most of the skills required to make a good indexer: excellent language and analytic talents, high clerical aptitude and organizing skills, above-average accuracy and attention to detail, and a love of books and reading.

 

What Can You Earn?

It depends on several factors: how much you want to work, finding enough clients to keep you busy, how you set your prices (usually $2 to $10 per indexable page or more), your level of skill and experience. Newer indexers will initially earn less than experienced indexers. Be sure to talk to current professional indexers before signing up for training or quitting your day job.

A couple of months ago, I indexed a 1,500-page book. Since I only want to work part-time, it took me about five weeks or 100 hours. I earned over $6,000, or $60/hr. The client was a referral from another, related company I had worked with a few months prior. I know many freelancers who earn a full-time wage indexing; it is a viable source of primary income once an indexer is established.

 

Education Required

Indexing does not require a fancy professional certification, degree, or specific credentials unless a client is looking for someone with subject matter expertise for a technical book. However, some education is vital. Here is a comparison of the two main comprehensive indexing courses in the United States.

UC Berkeley Course

  • Instructor-led, plenty of feedback
  • 3-unit credit available
  • Regular assignments and due dates
  • Uses main indexing programs
  • Six months to complete
  • $810

American Society for Indexing Course

  • Student led; limited feedback
  • Divided into four modules
  • Self-paced
  • Recommends trialing programs
  • Four years to complete
  • $695 + ASI membership ($199)

To see if indexing is a good fit for you, take Sylvia Coates’ free 8-hour intro course (https://canvas.instructure.com/enroll/WHM7D7); it sanctioned my indexing plunge, and I enrolled in the unmatched UC Berkeley course. Indexing is a feasible career choice and is something to consider.

 

Heather Pendley (PendleysProEditing.com) is a freelance indexer and copy editor. She is an ASI Director at Large, the Membership & Social Media Committee VP for SD/PEN, was an EFA 2020–21 Board of Governors Member at Large, and judged ACES 2020 Headline Competition. Heather lives in the San Diego area with her family, which includes two rescue dogs.

Categories: Indexing, Member Articles

Days to Celebrate in April

March 25, 2022 Post a comment

April: English Language Month. A month-long celebration of the uniqueness of the English language and all the learners working hard to master it.

April: National Poetry Month. Spend time this month writing, reading, and studying poetry.

April: National Volunteer Month. In the United States, volunteerism is instilled at a young age. Most organizations in small towns, rural counties, and the largest cities would not function without volunteers.

April: Records and Information Management Month. This event celebrates good record keeping and information management and emphasizes the importance of having organized records.

April: Stress Awareness Month. This month, we are all challenged to keep our stress levels low, and our peace levels high.

April 3-9: National Library Week. Visit your local library in person or online, and give your library card a workout.

April 4: National Hug a Newsperson Day. Say thank you and send a hug to your local newsperson.

April 4: National School Librarian Day. School librarians spend long hours keeping the library organized, helping our children find the resources they need to keep learning, and are dedicated to creating an environment they can learn in every day of the year. Set aside some time to honor school librarians.

April 4-10: National Public Health Week. The week focuses on prevention and reducing unhealthy activities.

April 6: National Bookmobile Day. Honor the access to information and resources our nation’s bookmobiles make available to our communities and the professionals who work diligently to provide these services.

April 7: National No Housework Day. Freelancers working from home sometimes choose to be distracted by housework rather than work on a challenging project. On this day, it is not allowed, so find something else to distract you–or rather, sit down and work on that challenging project.

April 8: National All Is Ours Day. This is a day to appreciate everything we have, rather than dwelling on what we don’t have.

April 10: National Encourage a Young Writer Day. Do you know a young person who has a vivid imagination, maybe someone who likes to tell stories and reads a lot of books? Encourage them to pursue their goals and develop their writing skills.

April 12: National Library Workers Day. Libraries do so much more than house the books we can borrow nearly any time of the day or night. Today, library workers are masters of research.

April 14: National Reach as High as You Can Day. Review and plan your goals for the upcoming quarter or the rest of the year as you reach for your dreams or goals.

April 14: Look Up at the Sky Day. Look for inspirations and beauty by looking up at the sky.

April 15: National Rubber Eraser Day. Celebrate the invention of erasers by acknowledging that we all make mistakes.

April 16: National Wear Your Pajamas to Work Day. Let go of the stress by wearing your pajamas to work.

April 17: National Haiku Poetry Day. Try your hand at this creative form today by writing about what you see outside.

April 18-24: Administrative Professionals Week. Celebrate the administrative professionals and secretaries who keep businesses going.

April 19-25: National Volunteer Week. Provide support by offering your services to a local organization you feel passionate about.

April 21: National High Five Day. Spend a moment on social media today, and give a virtual high five to someone who has recently helped you out.

April 21: Get to Know Your Customers Day. Select a customer and get to know them a little better today.

April 27: National Administrative Professionals Day. Even some freelancers have virtual assistants, so we didn’t want you to miss this day! Celebrate your VA and show how much you appreciate this person.

April 27: National Tell a Story Day. Share a story with fellow word lovers.

April 28: National Take Our Daughters and Sons to Work Day. Take some time to mentor your sons and daughters and aspire their writing to new heights!

April 28: National Great Poetry Reading Day. Celebrate distinguished poetry and the notable poets who wrote them.

April 29: National Poem in Your Pocket Day. Memorize a poem or two to share with the people you meet throughout the day.

Categories: National Days

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