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Days to Celebrate in December

November 28, 2025 Post a comment

December: National Write a Business Plan Month. As a freelancer, you are a business owner, so consider writing a business plan this month!

December 2: National Day of Giving. On the Tuesday after Thanksgiving charities, families, businesses, community centers, and students around the world will come together for one common purpose: to celebrate generosity and to give.

December 7: National Play Outside Day. Spend a few minutes outside today enjoying the beauty and the fresh air.

December 26: National Thank-you Note Day. It is a day to get some note cards, paper, pen, envelopes, and stamps to write special thank yous.

December 31: No Interruptions Day. This is a day set aside for getting organized for the new year by cleaning up your workspace without interruptions.

Categories: National Days

Book Award Winner: Robin Stevens Payes

November 17, 2025 Post a comment

Today’s podcast episode is a Book Award Winner episode, where we get to know a writer who won the NAIWE Book Award.

Robin Stevens Payes won the 2023 Book Award for her book Find Me in the Time Before in the Young Adult category.

Robin Stevens Payes is a time traveler who reasons that time and space are just inconvenient rules that other people decided the world must follow. She’s author of the award-winning Edge of Yesterday YA time travel adventure book series chronicling a “whip-smart” modern teen’s quest to meet—and interview—all her polymathic “heroes of history” to learn the secrets of their genius. She has recently completed a pilot screenplay adaptation for television or streaming with screenwriting partner Tish Dragonette.

Payes also has two short stories scheduled to appear in anthologies in late 2024. And after decades of trying to fit some notion of “normal,” in 2023, she chose to dive deeper into the offbeat, allowing verse to fill a poetic void. Her poetry has appeared in two anthologies: Maryland Bards Poetry Reviews in 2023 and 2024 and Reflections Maryland Writers’ Association Anthology in 2023.

To make time travel available to teens and those who care for them, Payes has created an accompanying interactive “learning through story” platform where she prompts teens to follow their own inner voice—through poetry, prose, photography, personal reflection and other forms of creative expression.

Here is a preview of today’s discussion:

When did you first have the idea for this book? And what inspired you to actually write this book?

As a science writer, I became fascinated with the brilliant but forgotten 18th-century French woman physicist, mathematician, and philosopher, Emilie, the Marquise du Châtelet, after being introduced to her in a documentary about Einstein’s breakthrough formula for Relativity, based on David Bodanis’s biography of a formula, E=mc2. According to Bodanis, the Marquise laid the foundation for Relativity two centuries before Einstein. Her contribution, F=mv2 the squaring of Newton’s formula for energy, was actually an improvement on Newton’s math. And that she was something of an 18th-century feminist (long before there was such a notion of female empowerment) made her all the more intriguing!

The book’s protagonist, the very 21st-century STEMinista and now-experienced time traveler, Charley Morton, whose ambition in life is to “do it all” and not be confined by what her society tells her she can or cannot become, was dying to learn Emilie’s secrets of polymathic success, so for her high school science fair project, she must refine her time travel app and set it for France in 1736, in the time of Emilie and her lover and science partner, the infamous satirist, poet and playwright (and, fun fact, scientist wannabe) Voltaire.

For curious readers, Charley has captured the life and accomplishments of this “daring genius of the Enlightenment,” in an interview with the great marquise.

 

Please describe one of your favorite characters from your book.

I love all my characters, but Emilie is such a kick-butt woman that she stands head-and-shoulders above the rest. As I mentioned, she was physicist, mathematician and philosopher, but also mother of four (she died in childbirth with her youngest at the age of 42—that child was neither her husband’s nor Voltaire’s, but a minor court poet at Versailles, Saint-Lambert, a student of Voltaire. She and Voltaire created one of the most modern science laboratories in Europe when they went to live in the château in Cirey, France, where she and Voltaire took up residence for 15 years, and her husband, the Marquis, would visit when he wasn’t off fighting wars for King Louis XV. She had to bring Voltaire to Cirey to save him from exile (again!) after he insulted a member of Louis’s nobility at Versailles.

The two set up a salon where all the greatest minds across Europe would gather to exchange ideas and debate the most modern philosophical and scientific breakthroughs. She built a little theatre at the top of the château to perform Voltaire’s plays, and commandeered their guests to play roles. Emilie also sang opera—and there is now even an opera dedicated to her story.

All was lost when she died at such a relatively young age. There is so much to this amazing woman!

 

Do you have a tried-and-true writing technique? Please share your writing process.

It’s funny you bring up this question. I was asked in another interview recently whether I am a plotter or a pantser. Being the science writer I am, I love to see the plot laid out before I start writing, and to neatly tie up the story arc, and what’s happening chapter-by-chapter. so I am a plotter by nature.

However, Charley is definitely not! I start writing following my neat outline, and she takes it from there—taking me on the adventure with her. Whatever happens from there, like the aforementioned multi-time leaps from present to past to future to past to present, is a mystery to me until it unfurls.

Charley definitely keeps things fresh.

Categories: Book Award Winners, Book Chat, The Freelance Life Podcast

Member Benefit: Discount on the Hot Sheet

November 14, 2025 Post a comment

Member Benefit #33

Anyone working in today’s publishing industry is in a double bind. Not only is an editor expected to hit deadlines and produce compelling work, but they also have to be up to speed on industry developments and trends—whether for their own work or to help clients. The Hot Sheet is an email newsletter available only by subscription, delivered every other Wednesday at midday. It’s modeled on the financial-advice newsletters produced by analysts for their clients on Wall Street, and on the Publishers Lunch newsletter that many publishing professionals subscribe to.

NAIWE members receive 20% off a subscription!

Visit the NAIWE website to see all of the member benefits.

Categories: Member Benefits

Book Review: Valuepreneurs

November 10, 2025 Post a comment

2024 NAIWE Informational Nonfiction Winner

 

Author: Steve Waddell

People often create new products or services to solve problems they experience. However, many people don’t know how to pursue their ideas and inventions. Valuepreneurs can help!

Steve Waddell provides a step-by-step guide beginning with getting started before an entrepreneur even has an idea going all the way to having a product and turning it into a business. In Valuepreneurs, Waddell spends a lot of time focusing on the steps before the final product. He works through several stages to ensure that the product is valuable, worthwhile, and desired. While some entrepreneurs have an idea and then develop a product, Waddell emphasizes the importance of developing the concept and then launching a prototype before protecting the product idea and researching how to market your product.

While this topic could be considered dry, Waddell has developed a method that is anything but. His knowledge as a visionary leaks throughout the pages in an easily understandable format. Valuepreneurs offers many visuals to help you understand how to mold your ideas to succeed as valuable and profitable products.

Congratulations, Steve Waddell’s Valuepreneurs for being a NAIWE 2024 Book Award winner!

Categories: Book Award Winners, Book Reviews

Days to Celebrate in November

October 31, 2025 Post a comment

November: Family Stories Month. Record or listen to stories from relatives of all ages.

November: National Family Literacy Month. Enjoy some family readings.

November: National Life Writing Month. Write about yourself and your life as you have experienced it thus far.

November: National Novel Writing Month. Use this month to write the first draft of your novel.

November 1: National Author’s Day. Celebrate your favorite authors and the books they have written.

November 1: National Family Literacy Day. Read a book with your family today.

November 3: Job Action Day. Get the tools and resources to master a new job search and land the career of your dreams!

November 5: National Stress Awareness Day. Develop a routine to help you manage your stress.

November 10-14: National Young Readers Week. The focus of the week demonstrates to youth the importance of reading.

November 28: You’re Welcomegiving Day. Share a “You’re welcome” with at least one client today.

November 29: Electronic Greetings Day. Send an electronic greeting to the clients you haven’t heard from in a while.

November 29: Small Business Saturday. Support your local small businesses.

November 30: Computer Security Day. Help secure your computer by installing and running antivirus software.

Categories: National Days

Book Award Winner: Sherry Roberts

October 27, 2025 Post a comment

Today’s podcast episode is a Book Award Winner episode, where we get to know a writer who won the NAIWE Book Award.

Sherry Roberts won the 2024 Book Award for her book The Galaxy According to CeCe in the Middle Grade category.

Sherry is an award-winning author of children’s picture books and middle grade novels. Her debut middle grade book, The Galaxy According to Cece, launched February 24, 2024, and received a Get It: Recommend review from Kirkus Reviews. This book was also featured in the August 2024 list of 40 Indie Books Worth Discovering from Kirkus. Book two of this three book series, The Galaxy According to Cece: The Mysterious Dr. Pruitt, launched August 19, 2024. Book three of the series, The Galaxy According to Cece: The Stars Align, launched February 27, 2025.

Here is a preview of today’s discussion:

When did you first have the idea for this book?

I got the idea of writing this book when I was brainstorming book ideas. It became clearer to me because I am Cece. I’m the girl who moved from North Carolina without much notice to Missouri. I’m the girl who was not really told what the house the university was allowing us to rent, while we looked for a home, was really all about. I was the girl who was in shock when we drove up the driveway. Me riding in the U-Haul truck with my father asking where the house was. I was the girl who heard her dad say, “The house is on the left, the classroom is in the middle, and the observatory is on the right.”

No, my father is not an astronomer but rather a classical musician who was to be the Dean of the music school. Yes, things I describe about the house are from my memory and looking at the blueprint of the observatory online. Yes, it is truly an observatory that is part of the property of the university in the small town.

Many of Cece’s feelings are mine from my multiple moves but as a former middle school teacher and dance team coach, I pulled from that knowledge for much of what else goes on in the book.

 

What is something you learned while working on this book?

The funny thing about what I learned is that I was dance team coach and two of my nieces played softball throughout middle school, yet I had the characters play soccer. The choice of team was based on friends who have children playing soccer. I didn’t want it to be dance because that was more limiting for readers. I learned so much about soccer while writing this book.

I loved learning more about astronomy as I was writing but this was not challenging. I found it fascinating.

I also learned that I say “just,” “okay,” and “that” often! As a writer we often write like we talk and then realize this might not be the best thing when writing.

 

Please share your writing process.

I like to brainstorm. I find participating in StoryStorm in January is always a good time to brainstorm story ideas for picture books or even chapter books. I have several topics of interest that I would like to create a story about but need to decide the exact genre.

Once an idea begins to ‘grow’ in my head, I begin to write the idea down. It will go through multiple edits at the beginning before I even let anyone look at it. I might talk about it but not let it be seen until it is a more solid story. I don’t have a designated time to write. When the “mood” strikes, I write. Sometimes that is several days I a row and sometimes it is maybe several days before I write. I find I’m not one who can write because I have carved out time each day to write. It just doesn’t work that way for me. If I tell myself, it is time to write, I can guarantee that I won’t be able to write a word. If I wait to let the idea or thought evolve naturally, I can take off with an idea. I wish I could be more disciplined about the process.

Categories: Book Award Winners, Book Chat, The Freelance Life Podcast

Mavens for NAIWE

October 17, 2025 Post a comment

As with any industry, there are experts in the publishing industry, and at NAIWE we delight in highlighting them as they give back to others in the community. The NAIWE Board of Experts calls attention to 12 people with exceptional skills and information to share with others through articles and webinars.

Each month, a member of the NAIWE Board of Experts writes an article, which is published in the “From the Experts” newsletter. All of these informative articles are then available to our members in the NAIWE Member’s Library.

Each month, a member of the Board of Experts leads a webinar, which is then available in the NAIWE On-Demand Training Center.

If you would like to be considered for a future position on the NAIWE Board of Experts, please send us your resume and area of expertise.

 

April Michelle Davis, NAIWE Executive Director

April Michelle Davis has been the executive director of the National Association of Independent Writers and Editors (NAIWE) since 2018. Prior to that, she was NAIWE’s Social Media Marketing Expert. NAIWE is an association that focuses on career building for writers, editors, and other professionals in the publishing industry by developing multiple streams of income; it helps its members market their products and services through social media, newsletters, and more.

She is also the coordinator for the Virginia chapter of the Editorial Freelancers Association, a lifetime member of the American Copy Editors Society, and a freelance editor, indexer, proofreader, and author. April Michelle has taught courses through her own company, Editorial Inspirations, as well as for associations and colleges on topics such as editing, indexing, grammar, writing, and creating macros.

Her credentials include a master’s degree in publishing from George Washington University and a bachelor’s degree in English from Messiah College, as well as certificates in editing (University of Virginia), book publishing (University of Virginia), and professional editing (EEI Communications).

April Michelle has shared her insights about her career development by contributing quotes and vignettes to several books. She has presented sessions on various editorial topics to many groups, including the Virginia Writers Club, the Communication Central conference, Randolph-Macon College, the Christian PEN: Proofreaders and Editors Network, the EFA, Copyediting newsletter, RavenCon, and the Hanover Book Festival. In addition, April Michelle has published four books.

Categories: News

Book Review: Red Clay, Running Waters

October 13, 2025 Post a comment

2024 NAIWE Genre Fiction Winner

 

Author: Leslie K. Simmons

As the son of a Cherokee leader, John Ridge returns home from New England with an education and a white bride. But as Southern states dispute with the federal government, setting the stage for Indian removal and later a civil war, John seeks to assist his people.

Leslie Simmons has a way with words. The prose she lays on the page is visual and beautiful, and the reader is quickly mesmerized by this dynamic work simply because of the way Simmons tells the story. Her excellent way with words makes it easy to forget that this is a historical fiction text.

John and his bride, Sarah, are faced with difficult choices while the Cherokee’s beliefs are tested. Red Clay, Running Waters is a family saga filled with love and sacrifice woven with outside influences such as politics, race, and religion.

This is a timeless and engaging story that is difficult to put down!

Congratulations, Leslie K. Simmons’s Red Clay, Running Waters for being a NAIWE 2024 Book Award winner!

Categories: Book Award Winners, Book Reviews

Member Benefit: Discount on Grammarly

October 10, 2025 Post a comment

Member Benefit #32

Confusing and sloppy writing damages your company’s credibility and frustrates your customers. Grammarly helps you write clear messages every time.

NAIWE members receive over a $70 savings!

Visit the NAIWE website to see all of the member benefits.

Categories: Member Benefits

Jeanne Grunert, NAIWE’s Branding and Marketing Expert

October 3, 2025 Post a comment

We wanted to get to know Jeanne Grunert (NAIWE’s Branding and Marketing Expert) better, so last month we sat down with her. Here are some thoughts she shared with us.

How do you define “generative search” and “GEO” in a practical way for freelancers?

Generative search is a new way of searching online that uses artificial intelligence to give you direct, conversational answers instead of just a list of links.

For example, if you ask, “What’s a good laptop for college students?” a traditional search engine might show you 10 websites. A generative search engine, however, reads through those websites and gives you a summarized answer like a helpful friend who already did the research for you.

Now the new term is “GEO” or generative AI search engine optimization. It’s similar to SEO (Search Engine Optimization), but instead of helping websites rank higher on Google, GEO helps businesses make sure their content is included in AI-generated answers.

In traditional SEO, companies try to get their websites to appear at the top of search results. In GEO, they want their brand or product to be mentioned when an AI gives an answer to a user’s question. People are asking longer, more complex questions. AI is becoming the main way people get answers. Freelancers need to adapt so they stay visible in this new kind of search

When someone searches “Who’s a good freelance writer for tech blogs?” generative AI tools like ChatGPT or Perplexity don’t just list websites — they summarize answers. That means your name or site might not appear at all unless the AI sees you as a trusted source. Zero-click searches are rising — users often read the AI’s summary and never visit any links. Authority and clarity matter more than keywords — AI wants to quote reliable, well-structured content.

So instead of just optimizing for Google rankings, you now need to optimize for AI-generated answers.

AI models prefer content that sounds natural and easy to understand. Therefore, you should avoid jargon and write like you’re explaining things to a smart friend.

 

In your work with B2B tech and SaaS companies, what specific challenges and opportunities does generative search present?

Because so few companies are prepared to optimize their websites for GEO/gen AI search (many are taking a “wait and see” approach), there are enormous opportunities now to improve rankings. The trick is to focus on brand-aligned, unique topics that are difficult for AI to summarize quickly. The challenge for most companies is to pivot and scale quickly. Few companies are ready for this massive shift in how to optimize for AI. And it changes so quickly — that adds to the challenge!

 

How will generative search and AI-generated answers affect local businesses?

Generative search and AI-generated answers are changing how people find local businesses by shifting from short keyword searches to longer, conversational queries. Instead of showing a list of websites, AI tools often provide direct summaries, which can reduce clicks to individual business sites. This means local businesses need to adapt by creating clear, helpful content that answers common questions, maintaining strong local SEO through platforms like Google Business Profile, encouraging detailed reviews, and using structured data to help AI understand their services. While AI is becoming a major source of information, traditional local search tools still play a key role, especially for location-specific needs. Local businesses should continue using traditional SEO resources but add conversational, helpful, unique content, too.

 

BONUS TIP

Check “under the hood” of your website — your technical SEO. Make sure your site is responsive, fast to load, and has few, if any, errors. Google now simply skims or skips sites with a lot of technical errors, broken links, and problems. Don’t forget to resubmit your site map to the major search engines (Google, Bing) after making updates, too. Every little bit counts!

——————

Generative AI is reshaping how people discover content online—and traditional SEO tactics alone won’t cut it. In this webinar, we’ll explore how AI-powered search is changing the digital landscape and what that means for your website. Learn how to optimize for AI-driven engines, adapt your web strategy, and stay ahead of the curve in a world where search is smarter, faster, and more conversational than ever. For independent writers, editors, and others, this is a must-attend webinar to learn the latest best practices for building your personal brand and attracting web searchers to your virtual doorstep.

You can join in this conversation on October 23 at 2:00 pm eastern, when NAIWE will host a discussion on AI and generative searching capabilities. The cost for NAIWE members is only $10! Nonmembers can join for $30. Register today!

 

Jeanne Grunert is the president and founder of Seven Oaks Consulting, a business-to-business content marketing agency. She is an award-winning writer and direct marketing expert with over 30 years of writing, marketing, and business experience. Prior to founding Seven Oaks Consulting, Jeanne led marketing for divisions of McGraw-Hill Education, Teachers College Columbia University, The College Board, and retail, publishing, and financial service companies in the New York City area. Known worldwide for her exceptional leadership and communication skills, Jeanne works seamlessly across cultural and corporate barriers to achieve outstanding results. She holds an M.A. in writing and an M.S. in direct and digital marketing (awarded with distinction) from New York University, as well as certifications in social media marketing, content marketing, and adult education. Originally from the New York City area, Jeanne currently resides with her husband, John, and many pets on a 17-acre farm in rural Virginia. When not leading marketing teams through her work at Seven Oaks Consulting, she enjoys gardening, reading, cooking, and writing mystery novels.

Categories: Board of Experts, Events

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  • Days to Celebrate in November
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Latest Posts

Rachel Bradley, NAIWE's Copyediting Expert

November 6, 2026

Days to Celebrate in November

October 30, 2026

Bringing the Setting Alive

October 16, 2026

Member Benefit: Discount on Scrivener

October 9, 2026

Book Award Winner: Leslie Simmons

October 5, 2026

Jeanne Grunert, NAIWE's Branding and Marketing Expert

October 2, 2026

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